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Are Chinese New Year jackets still trending?

Topic Started By: mikedavid       Created: Jun 27th, 3:11 pm


Yes, Chinese-style New Year jackets, also known as tang, are still relevant and trending in multiple marketplaces and among independent sellers. It was first launched as a regular gender-neutral Adidas Tang track top before going viral globally. The look was inspired by Gen Z “chinesemaxxing” aesthetic. Therefore, many fashion brands in the West have adopted this traditional Chinese New Year Jacket and added it to their outerwear category. What makes this jacket unique is its pankou closures and Mandarin collars. Initially, this item was exclusively sold in the Asian market. However, Adidas officially introduced these CNY jackets to the US and Canada-based markets.  


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